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TOP 20 Digital Marketing Interview Questions

Digital Marketing Interview
Digital Marketing Interview
Written by Niraj Kumar

[su_heading size=”19″]TOP 18 Digital Marketing interview questions[/su_heading]

Latest top 18  digital marketing questions and answers  for freshers

What is Indexing in Digital Marketing? 2. What is the crawl in SEO? 3. What is gray hat SEO? 4. Black Hat SEO?

Digital Marketing Interview is Given Below

1. What is Indexing in Digital Marketing?

Indexing is the process of adding a webpage to Google search. Based on the meta tags you use (index or no-index), Google will crawl and index your pages. A no-index tag means that the page will not be added to the web search index

2. What is the crawl in SEO?

For example, Google is constantly sending “spiders” or “bots”, which is a search engine’s automated navigator, to know which websites have the most relevant information related to some keywords.

3. What is gray hat SEO?

The term “gray hat” refers to a computer hacker or computer security expert who may sometimes violate laws or specific ethical standards, but the black hat hacker does not have malicious intent.

4. Black Hat SEO?

Black hat SEO refers to a group of practices that are used to increase the rank of a site or page in search engines that violate the search engine terms of service. … Strategy and Techniques That Qualify as Black Hat SEO

5. How many techniques?

White Hat SEO 
Blackhat SEO
Gray hat SEO

6. What is keyword density?

The keyword density appears within a piece of content on a given webpage or as a percentage of a word or total word count within a piece of content If you are using your keyword 10 times in an article 100 words, your density will be 10%.

7. What is Google Analytics?

Google Analytics is a free web analytics service that stores data and basic analytical tools for search engine optimization (SEO). Google started service in November 2005 after receiving Urchin Google Analytics is the most popular tool that you can use to cover those visitors

8. What is the Webmaster Tools?

Google Webmaster Tools is a free service that helps you estimate and support your website’s show in search results. Google Webmaster Tools is really a valuable tool for SEO. This gives you data at a glance at all the important SEO aspects of a site, such as keywords, links, crawl errors, etc.

9. SEO Keyword

Ahrefs: SEO Keyword Tool Ahrefs Online 
is one of the most recommended SEO tools
Google PageSpad Insights
Scream frog
Rank examiner
Responsive Design Test
Small SEO tools
GTmetrix
Moz
Google Search Console
Bing Webmaster Tools.
Ahrefs' backlink tester
Google Analytics
Google Keyword Planner
Keywordtool.io
BROW SEO
Google Trends
Stocking's local listing scores.

10. What is anchor text?

Anchor text is a visible word and word that displays hyperlinks when linking to another document or location on the web. It usually appears as a blue underlined text, but you change the link color and styles of your website through your HTML or CSS.

Anchor text can provide contextual information relevant to both the search engines and the content of the destination of the link destination.

11. The sitemap

The sitemap is a file where you can list Google’s web pages for your site. Sitemaps are used by their designers during a website’s planning. Works: search engine web crawlers like Googlebot read this file more intelligently to crawl your site.

12. Site ranking

Site ranking is based on the combined measure of unique visitors and pageviews. Unique Visitors are determined by the number of unique Alexa users who visit a site on a given day Traffic ranks are updated daily.

13. The Domain Authority (DA)

Domain Authority (DA) is a search engine ranking score developed by Mozes, which predicts how well the website will rank on search engine results pages (SERPs). A domain authority score ranges from one to 100 with high scores in line with the greater ability to rank.

14. The page authority (PA)

The page authority (PA) is a score developed by mosaics, which predicts how good a particular page will be on search engine results pages (SERPs). Page Authorization scores range from one to 100, with high scores in line with the greater ability to rank.

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15. Backlinks : Digital Marketing Interview

Backlinks are an important part of search engine optimization, which is why we create a whole link building campaign focused on increasing the number and quality of “backlinks” on your website. The backlink is an “incoming” or “inbound” link on your website Keywords are ideas and topics that define what your content is about.

16. Off-page SEO: Digital Marketing Interview

Off-Page SEO refers to the activities that you can do outside the boundaries of your website. The most important are:

  • link building
  • social media Marketing
  • social bookmarking

17. On page SEO: Digital Marketing Interview

Page SEO refers to the settings that you can apply to your website so that it can be optimized for search engines.

  • Top quality fresh ingredients
  • Image Optimization (image size, proper image name, use of ALT tag) User-friendly
  • 404 pages
  • Fast loading page
  • After the custom title
  • and description Proper Ur

18. White hat SEO?

White hat refers to the use of SEO optimization approaches, methods, and procedures that focus on human audiences in opposition to search engines and fully follow search engine rules and policies. It is also called Moral SEO. Digital Marketing Interview

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About the author

Niraj Kumar

My name is Niraj Kumar Founder & CEO NirajReviews.com. I belong from the “Deoghar” city of Jharkhand state.

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